As early voting becomes more
popular, AP has been testing new ways to more accurately survey the people who
cast their ballots before Election Day, amid increasing costs and declining response rates of telephone polls.
To help in calling winners and explaining why candidates won, The Associated Press has been testing new ways to survey voters around Election Day. After all, in the last presidential election, more than a third of voters did not go to a polling place on Election Day but instead voted ahead of time or by mail.